In an interview with TSF, the Dean of Católica Porto Business School, João Pinto, argued that Portugal must ensure the 2030 FIFA World Cup delivers genuine value for the country. "The key is to avoid creating white elephants, prioritise infrastructure with long-term use, and ensure that, from an economic perspective, the overall return generated by an event of this scale outweighs the investment required to prepare for it," he said.
Listen to the full interview or read the excerpt here (available in Portuguese).