This programme is taught in Portuguese.
Digital transformation and artificial intelligence (AI) are redefining how organisations operate, innovate and compete in the market. The strategic adoption of these technologies is essential to ensure the sustainability and competitiveness of companies in an ever-changing environment. However, the digital transition requires not only the implementation of new technologies, but also significant organisational and cultural change.
The Postgraduate Programme in Digital Transformation and AI at Católica Porto Business School responds to the growing need for specialised training in these areas, providing participants with the skills necessary to lead and manage digital transformation processes, maximise the potential of AI and adapt their organisations to the new technological paradigm.