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Católica Porto Business School_Susana Costa e Silva
March 22, 2024
Store Magazine
Faculty

How can Artificial Intelligence enhance CRM? | Susana Costa e Silva

"It is also nothing new that, given this boom in available information, the processing and extraction of reliable and relevant information for decision-making has become an even more complex task for which individuals need more and more help provided by...
22/03/2024 - 16:02
Store Magazine
imprensa_susana
November 8, 2023
Store Magazine
Faculty

How can Artificial Intelligence enhance CRM? | Susana Costa e Silva

How can Artificial Intelligence (AI) enhance Customer Relationship Management (CRM)? | Susana Costa e Silva It was about this topic that Susana Costa e Silva, professor at Católica Porto Business School and director of the Masters in Management, wrote...
08/11/2023 - 13:48
Store Magazine