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20250527_Noticia_Prémio-Marketeer_763x430
Católica Porto Business School is a finalist for the 2025 Marketeer Awards
Tue, 27 May 2025 - 14:24
Católica Porto Business School_Susana Costa e Silva
"Glocal Fading" vs. “Brand Sovereignty”: How Chinese Brands in Europe Manage the Country of Origin Effect
Fri, 30 May 2025 - 14:38
Marketeer
20250513_Evento_CPBS-Chill-sunset_763x430
Chill Sunset | Undergraduate finalists
Mon, 02 Jun 2025 - 18:30

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  1. Católica Porto Business School
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81 - 90 of 225
foto_ruisousa_imprensa
August 6, 2024
Dinheiro Vivo
Faculty

Artificial intelligence as a lever for innovation in professional services | Rui Soucasaux Sousa

"Firstly, AI makes it possible to automate some repetitive, low value-added tasks that are performed by humans. This frees up time for professionals to develop richer relationships with customers, getting to know their needs better and subsequently...
06/08/2024 - 16:31
Dinheiro Vivo
Católica Porto Business School_João Pinto_Dean_Press
August 6, 2024
Jornal de Negócios
Faculty

The future of finance | João Pinto

"The transition to a regenerative economy and the eradication of 'greenwashing' are essential steps to ensure a sustainable and just future. By embracing these changes, the financial sector can play a central role in building a world where nature,...
06/08/2024 - 10:00
Jornal de Negócios
press_ ana madsen
August 5, 2024
O Jornal Económico
Faculty

Dr. Montenegro, don't miss this opportunity to be brilliant | Ana Madsen

"After 27 years of failing to comply with a 1997 law, it would be a true sign of transparency if the ministers of this Government were the first to present their accounts." Read here (available in portuguese) the latest opinion piece by Ana Madsen ,...
05/08/2024 - 10:10
O Jornal Económico
Católica Porto Business School_Arménio Rego
July 31, 2024
Líder Magazine
Faculty

Unethical leadership | Arménio Rego

The most recent opinion piece by Arménio Rego, Full Professor and Director of Lead.Lab at Católica Porto Business School, delves into ethical failures in leadership and explores why corporate leaders, among others, may adopt unethical behaviour. "A...
31/07/2024 - 11:33
Líder Magazine
Católica Porto Business School_Alberto Castro
July 29, 2024
Dinheiro Vivo
Faculty

Make history! | Alberto Castro

The new opinion article by Alberto Castro, invited Full Professor and Non-Executive Director of the Center for Management Studies and Applied Economics at Católica Porto Business School, addresses the mobility options discussed in the debate “The Lisbon...
29/07/2024 - 11:21
Dinheiro Vivo
Católica Porto Business School_Arménio Rego
July 17, 2024
Líder Magazine
Faculty

Why doesn't Biden step down? | Arménio Rego

"This is a slippery area, full of ageist stereotypes and prejudices. But, whatever Biden's actual cognitive abilities may be, the concerns seem legitimate and pertinent to me. There are serious risks that Biden's profile could facilitate Trump's victory...
17/07/2024 - 11:10
Líder Magazine
imprensa_conceição_silva
July 15, 2024
Público
Faculty

Internal notes: homogeneity and inequality between subjects | Conceição Silva

As part of the special ranking of schools, coordinated by Católica Porto Business School, read here (available in portuguese to subscribers) the most recent opinion article by Conceição Silva , Associate of Católica Porto Business School for Research,...
15/07/2024 - 14:29
Público
Católica Porto Business School_Alberto Castro
July 15, 2024
Dinheiro Vivo
Faculty

300 euros and other Issues | Alberto Castro

"300€ is a significant amount for most Portuguese people. Based on the announced figures, for the police, it represents about 25% of the average salary in that force. The fact that such an increase was necessary during negotiations is not very favourable...
15/07/2024 - 11:04
Dinheiro Vivo
Católica Porto Business School_João Pinto_Dean_Press
July 9, 2024
Jornal de Negócios
Faculty

The challenges of the energy transition in mobility: “electric but not only!” | João Pinto

"Electric mobility also faces several challenges that need to be overcome for broader and more efficient adoption, which are closely related to battery autonomy, charging time, and the availability of charging infrastructure." Read here (only available...
09/07/2024 - 17:45
Jornal de Negócios
Católica Porto Business School_Susana Costa e Silva
July 9, 2024
Dinheiro Vivo
Faculty

Can Corporate Social Marketing address the needs of the world's poorest populations? | Susana Costa e Silva

The latest opinion piece by Susana Costa e Silva discusses the role of corporate social marketing in improving the living conditions of the world's poorest populations, known as the Bottom of the Pyramid (BoP). "(Companies) and civil society should not...
09/07/2024 - 17:38
Dinheiro Vivo
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