"In Good Conscience: Do the Right Thing While Building a Profitable Business" is the latest book by Oriol Iglesias from Esade and Nicholas Ind from Kristiania University College. The authors will be at Católica Porto Business School (Paraíso Building, classroom EP002) on 23rd November at 6 pm to discuss their work and debate some of the issues covered in the book.
When: 23rd november, 18h00
Where: Católica Porto Business School, Paraíso Building, Classroom EP002
In this work, the authors address the relationship between ethics and business success, showing that it is possible to build a profitable business without compromising ethical values. Thus, instead of presenting a dichotomy between profit and ethics, the authors demonstrate how these aspects integrate and strengthen each other.
Oriol Iglesias is a lecturer at ESADE. Iglesias has extensive experience in marketing and brand management, professional and research, having even published several articles in internationally renowned academic editions.
Nicholas Ind is a lecturer at Kristiania University College in Oslo, with research interests in corporate branding and conscientious business. Nicholas is the author of thirteen books and has extensive professional experience and collaboration with major international brands.
