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Parceria com Emlyon Business School
Emlyon Business School joins the list of international mobility of Católica Porto Business School
Tue, 20 May 2025 - 14:09
Católica Porto Business School_Alberto Castro
Fortune-telling | Alberto Castro
Fri, 16 May 2025 - 16:12
Dinheiro Vivo
seminários_cege
CEGE4ALL: Markets & Policy Seminar
Tue, 27 May 2025 - 11:30

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Alberto Castro Católica Porto Business School
September 9, 2024
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Faculty

And so we go! | Alberto Castro

"The so-called ‘rentrée’ used to mark the return of the serious phase of politics, as opposed to a ‘silly season’ more favourable to light speeches and ‘fait divers’ in keeping with the summer period. Today, someone unfamiliar with these conventions...
09/09/2024 - 12:06
Dinheiro Vivo
foto_ruisousa_imprensa
August 6, 2024
Dinheiro Vivo
Faculty

Artificial intelligence as a lever for innovation in professional services | Rui Soucasaux Sousa

"Firstly, AI makes it possible to automate some repetitive, low value-added tasks that are performed by humans. This frees up time for professionals to develop richer relationships with customers, getting to know their needs better and subsequently...
06/08/2024 - 16:31
Dinheiro Vivo
Católica Porto Business School_Alberto Castro
July 29, 2024
Dinheiro Vivo
Faculty

Make history! | Alberto Castro

The new opinion article by Alberto Castro, invited Full Professor and Non-Executive Director of the Center for Management Studies and Applied Economics at Católica Porto Business School, addresses the mobility options discussed in the debate “The Lisbon...
29/07/2024 - 11:21
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Católica Porto Business School_Alberto Castro
July 15, 2024
Dinheiro Vivo
Faculty

300 euros and other Issues | Alberto Castro

"300€ is a significant amount for most Portuguese people. Based on the announced figures, for the police, it represents about 25% of the average salary in that force. The fact that such an increase was necessary during negotiations is not very favourable...
15/07/2024 - 11:04
Dinheiro Vivo
Católica Porto Business School_Susana Costa e Silva
July 9, 2024
Dinheiro Vivo
Faculty

Can Corporate Social Marketing address the needs of the world's poorest populations? | Susana Costa e Silva

The latest opinion piece by Susana Costa e Silva discusses the role of corporate social marketing in improving the living conditions of the world's poorest populations, known as the Bottom of the Pyramid (BoP). "(Companies) and civil society should not...
09/07/2024 - 17:38
Dinheiro Vivo
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